BEIJING 2008 EN
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Beijing 2008 Olympics official site – another Chinese gold medal?
by Christophe Depeux, ip-label.newtest General Manager for Asia-Pacific
China mobilized en masse for the world’s most momentous sporting event. For two weeks, the country went all out to offer the world an event of rare beauty and superb efficiency in terms of showmanship, organization, hospitality, the investment in infrastructure, televised broadcasts, and more.

 
Beijing 2008 Olympics official site – another Chinese gold medal?
by Christophe Depeux, ip-label.newtest General Manager for Asia-Pacific

To maximize everyone’s enjoyment of the Olympic Games, the Beijing Organizing Committee for the Games of the XXIX Olympiad (BOCOG) set up an official internet site in Chinese and the two Olympic languages, French and English. Sohu, official partner of the BOCOG, was put in charge of creating, hosting, managing, real-time updating, and maintaining all three versions.

    

A major challenge it was to implement such an information hub, which had to be user friendly and continuously accessible to everyone in any part of the world!


It was interesting to evaluate the performance of these sites, to find out whether they, too, deserved a gold medal.


Read more about this study, published in English on the ip-label.newtest website:

http://www.ip-label.net/index.php/en/news_en/2008-Olympics-official-site-another-Chinese-gold-medal

 
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